Instructional Videos for Social Media

(Best Practice Software)

Video ideation and production are a big part of what I did at Best Practice Software. Videos I created for a product Knowledge Base substantially differ from those published on LinkedIn, Vimeo and Facebook. 

To make a good instructional video, I keep in mind that:

• General Practices are busy environments and I must respect their time so a video needs to be concise and straight to the point. 

• The video must answer the most frequently asked questions associated with the topic.

• I have to follow brand guidelines.

• For those videos that end up on Bp social media platforms, I should be creative enough to grab viewers' attention within the first few seconds. 

While the knowledge base instructional videos cannot be shared here, some concept and explainer videos published on Bp social media platforms are listed below:

• eScript changes

• Cybersecurity Awareness Month_Strong Password

• BpMobile

• Lyrebird Integration

• How to take a payment for a telehealth appointment